Pharrell Williams is a visionary artist, producer, songwriter, philanthropist, fashion designer, entrepreneur and founder of Humanrace™.
The adidas Originals x Pharrell Williams collaboration is an extension of Pharrell’s vision to merge fashion, design and function to create quality everyday essentials.
This poster campaign took place in Paris, London, NY and LA.
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Describe your project
Definition of objects
Let’s establish together the KPIs and the timeline of your project, whether to generate sales, drive-to-store, notoriety.
Targeting and Mapping
Depending on your target, we prepare a schedule and a mapping to optimize the visibility of your creatives as much as possible.
Reporting
After the campaign, we send a detailed campaign report.